This digital document is an article from Gale Encyclopedia of E-Commerce, brought to you by Gale®, a part of Cengage Learning, a world leader in e-research and educational publishing for libraries, schools and businesses. The length of the article is 2042 words. The article is delivered in HTML format and is available in your Amazon.com Digital [Read More]

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Adeptly address today’s business challenges with this powerful new book from web analytics thought leader Avinash Kaushik. Web Analytics 2.0 presents a new framework that will permanently change how you think about analytics. It provides specific recommendations for creating an actionable strategy, applying analytical techniques correctly, solvin[Read More]

When you take on an e-commerce site, you're tackling the most complex Web design challenge of all, one that involves finding the right mix of aesthetics, brand identity, and interactivity--which you then have to fit into a technical tangle of database, customer service, and fulfillment systems. Designing Web Sites That Sell recognizes that good de[Read More]

This is the very first work on the Certified Internet Webmaster E-Commerce exam, in our dependable Certification Bible format, to appeal to motivated test-takers as well as those responsible for implementing e-commerce on the job. CIW E-Commerce Designer Certification Bible closely follows Prosoft Training's curriculum and their objectives f[Read More]

With nearly one out of every three internet users making on-line purchases, e-commerce site designers must tread a fine line between utility and aesthetic. Pull-down menus, back-end databases, secure servers, limited bandwidth, and brand marketing all must be taken into account while developing a visually pleasing, easy-to-use website. WebWorks: e-[Read More]

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This digital document is an article from Gale Encyclopedia of E-Commerce, brought to you by Gale®, a part of Cengage Learning, a world leader in e-research and educational publishing for libraries, schools and businesses. The length of the article is 1018 words. The article is delivered in HTML format and is available in your Amazon.com Digital [Read More]

Learn how to build winning e-Business/e-Commerce solutions, start to finish! In this 1000-page book, the best-selling authors of the How to Program Series apply their proven methodology and signature "live code" approach to teaching Web-based e-Business/e-Commerce development! You'll find nearly 100 case studies and real-life examples from the worl[Read More]

This digital document is an article from Gale Encyclopedia of E-Commerce, brought to you by Gale®, a part of Cengage Learning, a world leader in e-research and educational publishing for libraries, schools and businesses. The length of the article is 1117 words. The article is delivered in HTML format and is available in your Amazon.com Digital [Read More]

This digital document is an article from Gale Encyclopedia of E-Commerce, brought to you by Gale®, a part of Cengage Learning, a world leader in e-research and educational publishing for libraries, schools and businesses. The length of the article is 2041 words. The article is delivered in HTML format and is available in your Amazon.com Digital [Read More]

Part of the New Perspectives Series, this innovative text is perfect for a class on building databases to drive electronic commerce Web sites, or as a companion to any Microsoft Access text.

This digital document is an article from Gale Encyclopedia of E-Commerce, brought to you by Gale®, a part of Cengage Learning, a world leader in e-research and educational publishing for libraries, schools and businesses. The length of the article is 1519 words. The article is delivered in HTML format and is available in your Amazon.com Digital [Read More]

Ideal for IT managers and developers working on e-commerce projects, Professional Java E-Commerce shows off how to design and program working e-stores and other enterprise Web applications powered by Java. This book is a guide to the nuts and bolts of Java used for e-commerce sites, and it also surveys the management and design issues that any orga[Read More]

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